Unità di analisi nella ricerca aziendale: Esplorare l'essenza: Svelare l'unità di analisi nella ricerca aziendale
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Il libro approfondisce i fondamenti teorici, i paradigmi di ricerca, i metodi di identificazione e le tecniche di analisi. Esplora anche le applicazioni in aree come il marketing, il comportamento organizzativo e la finanza, discutendo tendenze emergenti, considerazioni etiche e direzioni future.
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£27.18
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