Стратегии, основанные на искусственном интеллекте, для успеха событийного и благотворительного маркетинга
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Благодаря сочетанию экспертного анализа, реальных примеров из практики и практических советов эта книга дает читателям возможность использовать технологии ИИ для улучшения планирования мероприятий, вовлечения аудитории и реализации социальных инициатив. Каждая глава - от персонализированных маркетинговых кампаний и анализа данных до автоматизации и оптимизации с помощью ИИ - вооружает читателей знаниями и инструментами, необходимыми для успешного преодоления сложностей маркетинга с использованием ИИ.
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£27.18
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