An award-winning multicultural communications expert and strategist, public speaker, journalist, and small business advocate, Susana G Baumann, MAA, MLS, is the President of Excel Branding LLC., and the founder, former Editor-in-Chief of Latinas In Business. Susana is the author of SPEAK UP! Tell Your Story to Influence Others, ¡HABLA YA! Cuenta tu historia para ser más influyente, and ¡Hola, amigos! A Plan for Latino Outreach.An Argentinean immigrant, Baumann started her own business, LCSWorldwide Multicultural Marketing Communications, over 20 years ago. LCSWorldwide offered multicultural leadership and staff development training to major pharmaceutical and healthcare corporations, national nonprofit organizations, and government agencies in healthcare and education. A highlight of Baumann’s career included being part of the Bill and Melinda Gates Foundation Spanish Outreach Program trainers’ cohort at WebJunction in 2007 and 2008. In 2014, she launched Latinas In Business, an initiative that advocated for the economic empowerment of Latinas and other minority women entrepreneurs, and working in Corporate America. Named “Journalist of the Year” by the Statewide Hispanic Chamber of Commerce of New Jersey for her service and advocacy to Latino small businesses, she is a keynote speaker who often speaks to businesses, Chambers of Commerce, and women's organizations. Baumann has been invited to conduct her workshop, “Speak Up! Tell your Story to Influence Others,” at the Working Mother Media Multicultural Women Summit and Latinos in Social Media Week at Google in New York City. She has also presented for consulting clients, including USBank Business Resource Multicultural Groups.In 2019, Baumann was invited to become a SheSource Expert at Women’s Media Center (WMC), a progressive, nonpartisan, nonprofit organization founded by Jane Fonda, Robin Morgan, and Gloria Steinem to raise the visibility, viability, and decision-making power of women and girls in media to ensure that their stories get told, and their voices are heard.Read more about this authorRead less about this author