In June of 2023 the world's attention was captivated by the disappearance of OceanGate's submersible Titan, which had 5 people on board for the up-close look of Titanic. We now know that this disaster is largely owed to OceanGate's CEO Stockton Rush and his general belief that safety is a waste.

"Save Lives" illustrates how a different attitude towards safety can and does save lives. Human factors approach to safety has been implemented by the military, aviation, and nuclear industries around the world.

But most of those implementing it have adapted the principles without questioning or fully understanding the WHY behind them. That is until now.

"Save Lives" bridges the gap between effective human performance programs and the important context regarding human nature and all of our complex attributes, ranging from the physiological to the psychological, and even to the spiritual. This book transcends traditional boundaries, offering readers a comprehensive framework for enhancing human performance while navigating the nuances of risk management.

In short, new leaders will get great ideas from this book, while experienced leaders will find their creativity reinvigorated by the thought-provoking questions and fresh perspectives. All this, because the author is backed by 30 years of hands-on involvement in safety initiatives and academic inquiry, thus presenting a compelling case for reimagining human factors as a holistic endeavor—one that embraces the multifaceted nature of human behavior.

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