This book re-imagines rule-making for the modern landscape, embedding respect into written statements. Even strict, non-negotiable requirements can be crafted in a way that garners maximum engagement, replacing outdated authoritarian tactics with a more respectful approach.

Whether you are posting a single rule on a sign or drafting an extensive series of policies and standards, unintentional negative messages conveyed by your wording can undermine your goals without you even realizing it. In RULES, you'll discover a fresh, engaging way to:Craft clear, succinct statements that convey respect and foster cooperationIdentify negative messaging that unintentionally distorts your intentionsOrganize and structure policies, standards, and supporting documents to reduce redundancy and expedite development and approvalAlign your rules with corporate values to minimize resistance.

On this approachable, reader-friendly journey, you’ll learn how your rules are perceived by others and how respectful wording promotes compliance. With competition for corporate talent fiercer than ever, organizations can't afford to ignore the damage caused by negative language and a disrespectful tone of voice.

This innovative approach will go a long way to garnering support for your initiatives and moving your objectives forward. It has been adopted by both for profit and not-for-profit organizations around the world.

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