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Radio: What Happened?: 100 Years of Change

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Book Details
Language
English
Publishers
Independently published (5 Mar. 2024)
Weight
0.18 KG
Publication Date
05/03/2024
Pages
143 pages
ISBN-13
9798883789518
Dimensions
13.97 x 0.84 x 21.59 cm
SKU
9798883789518
Author Name
Terry Bettis (Author)
Terry only began his writing career after a successful career in both the radio business and the advertising agency business. He was in "radio" for 19 years before purchasing an ad agency, which he still operates after 30 years. His love of radio led him and a friend to start a podcast a couple of years ago called "Radio: What Happened?". So far, the show has reached listeners in over 150 countries and 1,500 cities around the world. Based on that podcast, he and Jim decided to publish a book with the same name. Terry is also an avid golfer, and his first book was a short paperback about his thoughts on the golf swing. It's called "Swing - Don't Hit" and Terry says, "It took me 50 years to figure that out!" His other interest is music, and he fulfills that "itch" by playing in a classic rock band once a year at a concert called "Garageband Woodstock" in his hometown of Abilene, Texas. The concert started back in 2010 and they've now participated in the show every year except 2020. His next book is entitled "The Stories Behind Garageband Woodstock", and is expected to be published in time for their July 2024 event.Read more about this authorRead less about this author
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Terry and Jim take a look at the last 100 years of radio — and all the changes that have occurred in that time period. They both grew up in the radio business.

— from being deejays, to sales, to management, to ownership. They started a podcast back in 2020 called “Radio: What Happened” and since then, have had listeners in over 150 countries and over 1,500 cities around the world.

These guys love radio, especially the way it used to be. Can it ever be the same?That interest is what led them to writing this book — to further explore all that’s happened to this thing we call “radio”.

The Golden Age of radioPersonalities and promotions of the 60s and 70sThe corporate takeover of the mid 90sThe shift to digital technologyThe "non" local programming that voice tracking brings“What now?”. .

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