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Attraverso una narrazione avvincente, esploriamo i fattori chiave che hanno determinato il successo del campionato. Dai primi accordi di trasmissione televisiva ai contratti multimiliardari di oggi, comprendiamo come i diritti di trasmissione abbiano guidato le entrate globali e la popolarità della Premier League.
Il libro rivela come le partnership commerciali strategiche e le sponsorizzazioni con marchi globali abbiano trasformato la Premier League in una potenza economica. Attirando talenti di livello mondiale e ispirando milioni di giovani giocatori, la Premier League ha innalzato gli standard di professionalità e competitività nello sport.
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