Business, Finance & Law      E-Commerce

Online Consumer Psychology

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Book Details
Language
English
Publishers
Notion Press (27 July 2024)
Weight
0.65 KG
Publication Date
27/07/2024
Pages
330 pages
ISBN-13
9798895192627
Dimensions
15.24 x 2.24 x 22.86 cm
SKU
9798895192627
Author Name
John Lok (Author)
After I graduated business admin. science degree in Common Wealth Open University I attempt to apply human social behavior and economy concept to explain how human behavior may influence economy, how ecomomy may change human behavior, how robot influences consumer behavior as well as economy change. Other topics include how consumer emotion may influence economy, organization strategy may bring social development etc. behavioral economy topics.I hope my readers can understand human behavior and economy have close influence.Read more about this authorRead less about this author
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Why online shoppers will be influenced to be attracted to increase number to the online web store more easily, when visiting shops shoppers number will be influenced to decrease by COVID disease? I write this book aims to explain whether what marketing ought choose online sale channel, it means that how and why digitial market can let online consumers to reduce to spend more time to seek information in order to achieve any transaction in success in short time. In my this book, I shall indicate some useful ecommerce methods to explain how e-marketers can succeed to achieve their ecommerce.

In chapter, I shall explain what the internal and external factors can influence ecommerce success. In chapter two, I shall indicate how to achieve one web site attractive design strategy in order to attract consumers to choose to buy any products or consume services from the e-marketer's website.

In final chapter, I shall indicate what critical factors classification of e-commerce adoption strategy changes to online buying behaviors from traditional shopping in store buying behavior. For example, teaching online consumer adoption ecommerce shopping strategy and social networks and use social strategy influence media promotion method.

I shall explain how to apply these both online strategy to attract consumers to choose to buy products from online channel. .

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