O papel essencial da gestão na gestão das organizações: O papel essencial da liderança numa empresa
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A gestão é o elemento-chave que coordena todas as funções e recursos de uma organização para atingir os seus objectivos. É um processo dinâmico que evolui ao longo do tempo e exige competências em matéria de comunicação, liderança, planeamento estratégico e tomada de decisões.
Uma boa gestão contribui para o sucesso e a sustentabilidade da organização, ao passo que uma má gestão pode conduzir a problemas e dificuldades. .
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