ИКТ преобразует удовлетворенность клиентов: (LIC Case Study)
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Рассказывая об истории, услугах и цифровой трансформации LIC, книга подчеркивает роль ИКТ в повышении качества обслуживания клиентов. В ней рассматриваются анализ данных, отзывы пользователей и влияние ИКТ на предпочтения потребителей, предлагаются идеи и рекомендации для страховых компаний по повышению удовлетворенности с помощью технологий.
Предназначенная для профессионалов и исследователей, книга поможет страховым компаниям использовать потенциал ИКТ в секторе страхования жизни. .
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£27.18
£28.33 -
£10.58
£12.58 -
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