Fidélité à la marque et modes de vie des consommateurs de viande fraîche
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£27.18£28.33 -
£10.58
£12.58 -
£16.71
£17.13
Reviews & Ratings
Grâce à l'information recueillie, nous explorerons la relation entre la fidélité à la marque et les styles de vie des consommateurs de viande fraîche au moyen d'un modèle de recherche quantitatif avec une portée corrélationnelle descriptive. Les résultats suggèrent des informations valides et fiables sur les attributs psychographiques les plus importants pour chaque niveau de fidélité à l'achat de viande fraîche, ce qui permet d'optimiser la planification du marketing dans ce secteur.
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£27.18
£28.33 -
£10.58
£12.58 -
£16.71
£17.13
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