Elaboration of a digital marketing plan: Through social media for a Vehicle Verification Center in Xalapa, Veracruz
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Now, the case study is descriptive, explanatory, documentary and propositional, having as main research techniques observation, interview and analysis of consultation sources. The main result of this study was the creation of a web page for the Vehicle Verification Center C-XL32, which included several elements developed in this work.
It was concluded that the digital marketing plan is indispensable for companies seeking to be competitive in a changing and post-pandemic environment. .
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£27.18
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