Einsatzbereich und Problemfelder im Social Media Recruiting
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32 Millionen aktiven Nutzern in Deutschland, die Plattform XING mit ca. 13 Millionen Mitglieder und das Videoportal YouTube mit 6 Millionen Nutzern.
Weitere Einsatzbereiche sind Weblogs, auch Blogs genannt, und das Mobile Recruiting. Das Mobile Recruiting ist sehr wichtig, da die Nutzung der mobilen Endgeräte wie Smartphones, Tablets immer mehr steigt.
Des Weiteren werden die Probleme beim Social Media Recruiting betrachtet, dazu gehört der Imageverlust durch Social Network-Kanäle. .
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