Capire il marketing universitario, scegliere una scuola di successo: Università in Asia, crisi degli studenti e tendenze future
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£10.58
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£16.71
£17.13
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I responsabili del marketing universitario devono attuare il piano e monitorare i risultati. Se i risultati non sono in linea con l'obiettivo, il responsabile del piano di marketing dell'università deve determinare se il colpevole è una scarsa attuazione, un marketing mix inadeguato o una strategia di marketing distorta.
La causa è da ricercarsi in una cattiva implementazione, in un marketing mix inadeguato o in una strategia di marketing distorta. .
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£27.18
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