Business, Finance & Law      Management

Brand Shadow: Understanding and Overcoming Corporate Toxicity

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Book Details
Language
English
Publishers
Game Changer Publishing (7 Aug. 2024)
Weight
0.4 KG
Publication Date
07/08/2024
ISBN-10
1963793544
Pages
184 pages
ISBN-13
9781963793543
Dimensions
15.24 x 1.27 x 22.86 cm
SKU
9781963793543
Author Name
Stephanie Crain (Author)
Stephanie Crain, a seasoned Corporate Mystic with over 25 years in branding and creative strategy, specializes in leadership development and transforming organizational culture. As a Certified Master Jungian Coach, she empowers executives and entrepreneurs through intuitive coaching, blending practical insights with profound personal growth strategies. Stephanie's dynamic speaking engagements and workshops focus on emotional intelligence, fostering positive workplace dynamics, and maximizing professional potential. Her holistic approach, informed by extensive corporate experience, aims to empower individuals and teams towards authentic leadership and sustainable success.Read more about this authorRead less about this author
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The costs of toxic workplaces have never been higher, negatively impacting employee health and business bottom lines by billions of dollars annually. In "Brand Shadow," Stephanie Crain illuminates the rise of toxic culture in corporate spaces, how we arrived at this point, and how we can heal ourselves and our businesses toward innovation and authenticity.

We've witnessed repeated cycles of poor management, misalignment of values, and a cultural disconnection rapidly becoming unsustainable. Millions of people participate in this system, focusing on doing their best in environments that often feel stacked against them.

And it isn't just employees. Leaders also question their impact as they struggle to maintain productivity and growth.

The way forward is to highlight what has been traditionally hidden or ignored. "Brand Shadow" does this by taking you on a journey, personally and professionally, through experience and observation.

Stephanie explores expectations and the assumptions we make, our attachment to outcomes, and how aligning and activating business and personal values is the real solution to healing toxic culture and overcoming workplace trauma. .

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