AI Innovations in Service and Tourism Marketing (Advances in Hospitality, Tourism, and the Services Industry)
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£10.58
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AI-powered marketing campaigns can adapt in real-time, ensuring messages resonate with the right audience. AI Innovations in Service and Tourism Marketing discusses cutting-edge innovations in the use of AI technologies in service and tourism marketing.
It explains how to harness these technologies to enhance customer experience and drive engagement. Covering topics such as automation, chatbots, and operational efficiency, this book is an excellent resource for managers, marketing professionals, business leaders, researchers, academicians, educators, and postgraduate students.
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£27.18
£28.33 -
£10.58
£12.58 -
£16.71
£17.13
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