ADOPTION DE LA TECHNOLOGIE DE RÉCOLTE MÉCANISÉE DU THÉ AU KENYA: Perception de la pression exercée par les parties prenantes
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L'ouvrage analyse empiriquement ce qui motive l'adoption de la technologie en se concentrant sur les principaux acteurs qui ont tout à gagner ou à perdre de la décision des entreprises du secteur du thé. Les résultats présentés identifient les parties prenantes critiques que la direction des entreprises de plantation de thé doit écouter si l'on veut que l'adoption de la technologie de récolte du thé soit couronnée de succès.
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£27.18
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