ADOPÇÃO DA TECNOLOGIA DE COLHEITA MECANIZADA DE CHÁ NO QUÉNIA: Perceção da pressão das partes interessadas
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O livro analisa empiricamente o que impulsiona a adoção de tecnologia, centrando-se nos principais actores que têm a ganhar ou a perder com a decisão das empresas de chá. Os resultados apresentados identificam os intervenientes críticos que a direção das empresas de plantação de chá tem de ouvir para conseguir uma adoção bem sucedida da tecnologia de colheita de chá.
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£27.18
£28.33 -
£10.58
£12.58 -
£16.71
£17.13
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